Backlinks are like links or connections from other web pages to your site. When you have many of these links, your site gains points with search engines like Google. Backlinks are like recommendations from other web pages that can improve the popularity of your online site.
In the ever-evolving world of digital marketing and SEO, the art of backlinks remains a crucial strategy for reaching and staying in the top three Google search results for the keyword you want. Without backlinks, reaching the top spots on Google is impossible. However, not all backlinks are equal, and understanding the nuances of this practice can make the difference between success and failure. In this comprehensive guide, we will explore the art of backlinks in a practical and straightforward way, based on principles like anchor text, thematic relevance, and the importance of control over the pages that make the link.
Let’s start with the most important concept. There are two types of backlinks. Only two types.
I can include my website in this discussion like this: https://drbonifacio.com
or
I can include the same site using an anchor text:
Psychologist in Santa Monica.
I’m still citing my website, but in the second example, there is crucial additional information, specifying the type of work I do and where I am located, and it suggests to Google exactly the keywords with which I want to be found.
Anchor text can be used to give the user a clearer idea of the content of the links on our pages, and even more importantly, much more importantly, it tells Google exactly with which keyword we want to be found in the search engine.
The link in the first example is of little or almost no value in the eyes of Google, while the second one has significantly more value because it is specific.
My tests have shown that to be indexed in the top three search engine results for health professionals in large cities, between 70 to 500 well-crafted links like in the example above are needed in articles related to the professional’s field because Google recognizes the thematic relevance of the article that cites you and continues to add points.
In addition, between 500 to 2000 shares on various social networks are necessary. In particular, I have noticed a particular effectiveness of Pinterest.
This carousel of images contains articles optimized for the keyword “Psychologist in Santa Monica” with a link to “our site.”
In these examples, the backlinks have great value in the eyes of Google, and it is worthwhile to enhance them.
What does enhancing them mean?
In my guide “Ranking First on Google,” I have explained the steps I use to conquer the top spots on Google, and the last step is precisely this: the enhancement of backlinks.
Let’s take an example: A nutritionist has written an article about the benefits of green tea, and if the world searches for the benefits of green tea, he wants to be on the first page.
The article is crafted perfectly. The keyword he wants to be found with in the top Google results, “the benefits of green tea,” is present in the article’s title and is repeated several times in the text. The nutritionist has added an image to the article and used “The Benefits of green tea” as the alt text, and has edited the meta title and description as I explain in the guide “Ranking First on Google” that you can find on the homepage.
The next crucial step is backlinks. Crucial because these are what make the difference in the eyes of Google.
So, the nutritionist will need to ensure that a minimum of 50 websites mention him, specifying the keywords he wants to be found with.
The benefits of green tea = This is an effective link.
Once valuable backlinks are obtained, he can move to the second part of the plan: their enhancement by purchasing other backlinks on social sites where the articles in which he is mentioned are cited.
The final result will be 200/300 sites citing the 50 articles where the nutritionist’s site is mentioned with a specifc anchor text link.
The task might not be easy. Where the professional does not have the time, it is worth buying links because they do not cost much.
You can navigate to the Linkbuilding Services section of fiver to purchase well-crafted backlinks to your site.
Often, $50 is sufficient to have your site ranked first on Google with this strategy and to keep it from falling from the top positions for years.
If you have a website built in line with Google’s selection criteria, the only thing you need is quality backlinks. My secret is to write for online scientific journals… because if there are twenty sites that have written an article titled “how to quit smoking” where they mention you using the anchor text “how to quit smoking,” the chances of you ending up on the first page soon are very high. Then you can enhance these links by purchasing backlinks from social bookmarking websites on Fiverr for $5. Even though these links may not be specific, they still do their job. Every month, I have the opportunity to add new doctors to this network who can write for these magazines to enhance the reputation of their sites in Google’s eyes and secure top positions in search engine results for the words they desire. Ask for a free consultation here: https://tipsfordoctors.com/consultation
In conclusion, in today’s era of SEO, “anchor text” is the most important word when talking about backlinks. It provides clear information about the linked content and helps to improve the relevance and visibility of a website in search results. So, the next time you create hyperlinks, remember the importance of anchor text and use it to gain a competitive edge in your SEO strategy.
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